Look if your trying to say we don't Google stuff before we're dumping ice cold water then your damn wrong. In case you don't notice it many people do donate and throw ice cold water at themselves. Maybe some people can't afford to donate but atleast they can spread awareness by posting these videos. I bet nobody knew what ALS was until this trend came along and everybody searched what ALS is.
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Out of everyone who I personally know, I'd say that around 90% have done the ice bucket challenge. Out of that 90%, there's around 20% (not exact but an educated guess) who have no idea what this challenge is even for. I know that because they've clearly said, either in the video or in comments after making the video, that they don't know why everyone is suddenly doing this but it seems like fun so they'll join in.
While that could be a sign that a lot of the people who I know clearly have no idea about such things and that everyone else knows the reasons behind this challenge, I've seen a lot of people across the internet stating the exact same that I am now. That shows that there's way too many people who are simply doing this challenge purely for attention as they have no idea that this is for ALS or even what ALS is.
Even though I initially didn't know what ALS was, I did know what MND was. After researching the reason behind this challenge, I then noticed that these are just different names for the same disease and therefore actually knew how serious ALS/MND can be.
A few people on Facebook have nominated me to do it and, while it may seem harsh, I've declined because of the fact that everyone I know has either done this challenge or at least knows about it. Therefore, me doing it and sharing it with those who I know will not raise awareness.
Even though I'm not currently in a position to donate to ALS/MND, I likely would if I was able to.
My apologies if this came across as confrontational as that wasn't my aim - I just wanted to get my point across