Can you do install, play a bit then reboot one more time and see if it is really the case?
Plus since Google just changing Market to Play, get into the settings and see if anything weird there.
Official CM10.1 Nightly @ 1000MHz NOOKcolor
Offiical CM11 KK Nightly on Kindle Fire 1st-Gen
Rooted Kindle Fire HD 8.9" w/ Nova Launcher
Virgin JB 4.3 on Sony Xperia Tablet Z
Stock ROM KK 4.4.2 on LG-D800
Virgin Samsung Galaxy Tab 2 10.1 - LOST
Slimbean 8.1 on Galaxy S2 i777 - LOST