Default iCraig CLP285 4.1

This is a 10" running 4.1. Is this rootable? Riteaid had them on sale for $79 so I picked one up. Unfortunately, there seems to be no way to put Google Play or install any other apps other than what it comes with.

Thanks in advance!

manufacturer link: dub dub dub dot craigelectronics.com/site/pdetails.php?id=581

Features & Specs

10 inch Digital Screen (1024 x 600, 16:9)
Processing Speed 1.5GHz
Operating System: Powered By Android 4.1
4 GB Built-in Flash Memory
Built-in 1GB DDR III RAM
Built-in WiFi (802.11b/g/n)
Built-in Front Camera
Mini HDMI AV Out Jack (1080p)
Supports Video Format : MP4/AVI(Xvid, H.263, Divx)/3GP Play/H.263/H.264
Supports Audio Format : MP3/WMA/WAV
Supports Photo Format : JPEG/GIF
2 x USB 2.0 Port
1 x Mini USB Jack for Power Charging
Built-in Rechargeable Battery
Built-in Stereo Speakers and Microphone
SD/MMC Card Slot (Supports Max. 32GB)
Supports Amazon App Store, Dropbox, Soc.io Mall, Netflix, Opera, Browser, e-Book Reader, e-Mail, Photos, Maps, Video, Facebook, Twitter, Music, Clock, Office Suite
Keyboard with Standard English 86 Keys
Built-in 2.2 inch Touch Pad Mouse
Supports External Keyboard and Mouse
3.5 mm Headphone Jack and Microphone Jack