Ok. Factory reset worked and kept root. But things like 'power off' didn't work (it still reboots), so I thought things were messed up worse.
Then I decided to use House of Moto to flash. Silly me. I should have known better. Flashed just fine, still had no write protect, but now I have no root. Super SU won't install a 'su'.
And it STILL reboots when you use 'power off' from the power button menu.
So, Factory Restore? Yes, then reinstall SuperSU.
House of Moto flashing back to 4.4? No, 'su' gets removed so you lose root, but you still have wp disabled.