I took a picture of the Moto G's box label for insurance purposes and can tell you where to look.
Mine came from Koodo, a Telus subsidiary, which also sells the 8GB XT1032 like Bell and VMC do. Also worth mentioning, Wind and Videotron sell the 16GB XT1034.
00314NATLS is the one way to tell it came from either Telus or Koodo. I expect Bell and VMC to have another code accordingly.
My phones: Galaxy Note II SGH-T889V (with LTE enabled
/ ext4 SD card support on TouchWiz ROMs
), Motorola XT-1045 Moto G LTE (TWRP
Previous phones: Nexus S GT-I9020A, Galaxy Gio GT-S5660M (Arpeggiomod ROM
/ Discussion, stock rooted ROM
), Motorola XT-1032 Moto G.
Phones for which I play "tech support" for family and friends: Galaxy Nexus GT-I9250, Galaxy Q SGH-T589R, Galaxy 551 GT-I5510M, LG C-800G Eclypse, Motorola XT-1032 Moto G