Play store tells me Amazon app is not compatible with this device. Wants me to download Amazon.se app or something

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HTC Droid DNA (dlx)
HTC Vivid (holiday)
Motorola Defy (jordan) x2 (green lens)
Motorola Droid Bionic (targa) - broken
Motorola Cliq XT - trash
Motorola W490 - sold
Nokia 8810 - "stored" at Mom's