Isn't it the IMX240 on 805 combo (at least) slightly better than the ISOCell on 801 combo?
Let's analyze! The first two striking qualities of the ISOCELL samples are: 1) eye popping wide dynamic range with rich colors, and 2) relative high noise and softness of the picture. I guess that's the tradeoff here.
Saturation is quite high yet not unrealistic, it simply looks to capture a wide color range, especially impressive in the Angry Birds photo inside. White balance is spot on. As far as Rich Tone (HDR) shots goes, it's pretty impressive as well, look how much more detail is presented without overprocessing the image. On the other hand, noise and softness is always present on these shots, even at low ISO, PureView and Exmor technology seems well ahead in per pixel sharpness. More to come.
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