Man, once you guys get set-up, ISIS/Serve are running a promotion. $50 for signing up new accounts, $50 after direct depositing two $250 deposits, and $1 back on all qualifying tap and pay purchases. I've already gotten the first hundred and am earning my $1/purchase as many times as I can until the promotion ends. I want to say it was June 1, 2015. I'm not positive on that though, it is sometime this summer.
Side note, those of you that aren't able to use tap and pay need to activate your physical card first. It comes in the mail after a week or so. Even if you can't use tap and pay, you can use the physical card anywhere AMEX is accepted.