You can usually find them for cheaper. When I was shopping for a case for my Blackberry I was sold on the OB but I was hesitant on the 50 bones for it. I found it on Buy.com for like $30 shipped. When I look back on it I would have paid the full 50 for it considering how many times that case saved the phone. It is still in mint condition despite countless drops and my girlfriend spilling a strawberry daiquiri directly on it. I just took the case off and rinsed it off, nothing on the phone. Worth it.
+100! When and if OB ever makes the commuter case for TB I will certainly buy it. Even though it seems like a lot, the chances are that you WILL drop this phone at some time, and when that happens you will see that that case price was worth every penny. Just think of the insurance deductible that you would have paid to have it replaced (which btw has jumped to $100 for this device, if you are paying for full insurance). All of the sudden a $30-$40 case doesn't seem that expensive. With the OB cases I truly dont freak out when me or one of my kids drop the phone. It just works amazing and has great shock protection, not to mention the lip on the front that protects the screen when i flip the phone screen down.