This is the old thread, I started a new thread in the general section => http://forum.xda-developers.com/show...php?p=40759351
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Spoiled by ad free browsing on my normal desktop computer it became increasingly annoying seeing all the ads on my phone. However it's really easy to make them disappear, although you most likely will need root on the phone.
Download the hosts.txt file from http://www.mvps.org/winhelp2002/hosts.txt, you may need to run dos2unix over the file to remote \r characters, rename the file hosts and copy it to /system/etc on your phone and say goodbye to most ads.
You may find the list to be imperfect, for example some feedburner URLs are "blocked" as a result which can screw with RSS feeds, although it's annoying giving too much info to Google but like everything else in life some things are a trade off.
If you want to root your phone, try this article.