Originally Posted by temporarily_insane
Apple spends about a quarter of a billion each year on advertisement and public relations. If a company like asus wants to catch up, they really ought to spend more on ads and PR.
I don't think ASUS has any desire to "catch up with" Apple, nor any delusions that they could. In fact, that's what's stupid about the whole thing: no company NEEDS to sell as many tablets (or any other product, really) as the iPad 2--they only need to sell however many is necessary to get a return on their investment.
ASUS is clearly happy with the number of Transformers sold, or else they wouldn't be making such a huge push with the Transformer Prime. As long as they sell enough to keep making them, I'm happy.