App Store Optimization (or ASO)

[aHanSolo]

I have recently published my App in the App Store and was wondering if you guys knew any good books or websites where i could get some information regarding App Store optimization
Coming from doing a lot of SEO i can understand how important ASO can become in the future as with the internet it was pretty similar, previously no one really gave a crap and later on it became essential to be able to rank in Google.

Do you guys do any App store Optimization?

Here are some articles i personally found useful:
Introduction to: amongtech.com/what-is-app-store-optimization/
More in-depth: searchenginejournal.com/definitive-guide-app-store-optimization-aso/78719/
A little more in-depth introduction: blog.kissmetrics.com/app-store-optimization/

Thanks! :good:

 

[Appiterate]

A small ASO guide

Both Apple’s App Store and the Google Play have a myriad number of apps and it’s very easy to get lost in the crowd. Good visibility on the App Store is thus essential and can be ensured by following certain key pointers while launching your app:

1. Keep the title short, self explanatory and keyword centric. The important thing is to limit it in one line. For this you have to be extra cautious on Google Play as the users’ Android phone screens may vary in sizes.

2. While writing the description for your app, just keep two things in mind. First, that users don’t like to read paragraphs if they don’t find the initial lines interesting. And second, use as many keywords as possible so that your app may spring up on searches more often.

3. Google play allows you to add demo videos of your app. Do make one, as many of your prospective users may not find the screenshots too descriptive. Keep the video short and emphasize on the user friendliness of your app.

4. Icon images should be striking to make you app stand out in the list and screenshots should signify the simplicity of your app.

you can visit my website to read a full guide.

 

[sharonlewis]

Really good advice. @Appiterate Strongly recommend

 

[OptimizeMyApps]

App Store Optimization Basics

For Apple Store you need to get the following right to get good rankings, which equals good downloads:

Icon - A great looking Icon which grabs the users attention & screams download me

Screenshots - Informative & Engaging screenshots which educate the user on your Apps features

Keywords - Well Researched 100 char keyword list which have high traffic & low competetion

App Name - App name which has keywords which you want to rank for

 

[Ehsan Mahmood]

I have recently published my App in the App Store and was wondering if you guys knew any good books or websites where i could get some information regarding App Store optimization
Coming from doing a lot of SEO i can understand how important ASO can become in the future as with the internet it was pretty similar, previously no one really gave a crap and later on it became essential to be able to rank in Google.

Do you guys do any App store Optimization?

Here are some articles i personally found useful:
Introduction to: amongtech.com/what-is-app-store-optimization/
More in-depth: searchenginejournal.com/definitive-guide-app-store-optimization-aso/78719/
A little more in-depth introduction: blog.kissmetrics.com/app-store-optimization/

Thanks! :good:

PM me if you need more help related to app store optimization.

 

[aHanSolo]

PM me if you need more help related to app store optimization.

Thanks for offering the help

Will definitely contact you if i need anything

 

[astoria0128]

ASO is stand for app store optimization which is a process of optimizing an app in any app store to maximize the visiblity. It just like a SEO where people search for their query on search engines and gets SERP (Search engine result pages) listing for their query.

Some more important point of ASO
Primary factor
Keywords
Logo
App description
App category
App screen shots
Secondary factors
Number of downloads
Rating and reviews

 

[appn2o]

App store optimization service provider company

I think you should visit the best app store optimization services provider company like appn2o.com where you can get good articles or blog post for the effective knowledge.

 

[anuloid]

I think you should visit the best app store optimization services provider company like appn2o.com where you can get good articles or blog post for the effective knowledge.

First post and cheap straight ad, please don't do that!!!.

I really do not mind your post about your services, but at first, please give some real advice, talk about your experience, your clients and achievements before redirecting users, I think you know about that kind of things better than me.... I personally find your website (not sure you're owner or just an employee) really professional and informative and you probably know your job, but please don't do that kind of cheap ads in you first post at least my Indian friend.

 

[JevgenT]

in-depth advice

Hi everyone. I've also heard these things could work pretty well:

- Localizations on google play - what is the best way to do this?
- Have a strong youtube channel link to your app page?
- Google +1's - what is the best to generate this? does it influence rankings? Is there a place to buy "good" +1s
- Links to app page - does this work? good place to buy links?

Any advice here? Please PM me then.

Thanks!

 

[anuloid]

you can increase your android downloads by getting android reviews
so to increase your reviews go to the website name : reviewmyap

if you have more reviews you will get more downloads which will get you high ads revenue.

Website returns an error ..
Server Error in '/' Application

 

[reviewmyap.com]

Website returns an error ..
Server Error in '/' Application

Yeah its has been updating all thing will be ok within 2-3 days
you check the website back.

 

[Kronetgames]

Both Apple’s App Store and the Google Play have a myriad number of apps and it’s very easy to get lost in the crowd. Good visibility on the App Store is thus essential and can be ensured by following certain key pointers while launching your app:

1. Keep the title short, self explanatory and keyword centric. The important thing is to limit it in one line. For this you have to be extra cautious on Google Play as the users’ Android phone screens may vary in sizes.

2. While writing the description for your app, just keep two things in mind. First, that users don’t like to read paragraphs if they don’t find the initial lines interesting. And second, use as many keywords as possible so that your app may spring up on searches more often.

3. Google play allows you to add demo videos of your app. Do make one, as many of your prospective users may not find the screenshots too descriptive. Keep the video short and emphasize on the user friendliness of your app.

4. Icon images should be striking to make you app stand out in the list and screenshots should signify the simplicity of your app.

you can visit my website to read a full guide.

Hello! It seems that your are a good in ASO and SEO! Can you give me some advice for naming my future game! It s a 2D logic puzzle game with multiplayer focus. And consist with "LINES". What name would be more ASO - centric! "Logic Lines"? "Two Lines" or just "Lines".? Thanks a lot!

Or maybee you give me some other name as alternative!

 

[honghoand]

Both Apple’s App Store and the Google Play have a myriad number of apps and it’s very easy to get lost in the crowd. Good visibility on the App Store is thus essential and can be ensured by following certain key pointers while launching your app:

1. Keep the title short, self explanatory and keyword centric. The important thing is to limit it in one line. For this you have to be extra cautious on Google Play as the users’ Android phone screens may vary in sizes.

2. While writing the description for your app, just keep two things in mind. First, that users don’t like to read paragraphs if they don’t find the initial lines interesting. And second, use as many keywords as possible so that your app may spring up on searches more often.

3. Google play allows you to add demo videos of your app. Do make one, as many of your prospective users may not find the screenshots too descriptive. Keep the video short and emphasize on the user friendliness of your app.

4. Icon images should be striking to make you app stand out in the list and screenshots should signify the simplicity of your app.

you can visit my website to read a full guide.

could you tell me ur web address

 

[mhonorato]

Thanks for the amazing post! Always useful to have this insights

 

[Generic Field]

Both Apple’s App Store and the Google Play have a myriad number of apps and it’s very easy to get lost in the crowd. Good visibility on the App Store is thus essential and can be ensured by following certain key pointers while launching your app:

1. Keep the title short, self explanatory and keyword centric. The important thing is to limit it in one line. For this you have to be extra cautious on Google Play as the users’ Android phone screens may vary in sizes.

2. While writing the description for your app, just keep two things in mind. First, that users don’t like to read paragraphs if they don’t find the initial lines interesting. And second, use as many keywords as possible so that your app may spring up on searches more often.

3. Google play allows you to add demo videos of your app. Do make one, as many of your prospective users may not find the screenshots too descriptive. Keep the video short and emphasize on the user friendliness of your app.

4. Icon images should be striking to make you app stand out in the list and screenshots should signify the simplicity of your app.

you can visit my website to read a full guide.

Thanks for your tips.

For #2, what is the optimal length of description?
I made the description as simply as possible as people don't read text. But it is too short and seems it doesn't work well with SEO.

 

[angelgavipo]

ASO is stand for app store optimization which is a process of optimizing an app in any app store to maximize the visiblity. It just like a SEO where people search for their query on search engines and gets SERP (Search engine result pages) listing for their query.

Some more important point of ASO
Primary factor
Keywords
Logo
App description
App category
App screen shots
Secondary factors
Number of downloads
Rating and reviews

Rating and reviews is the first for me. Android use this for rate an app and put this on the top.

 

[uwe.dd]

I have recently published my App in the App Store and was wondering if you guys knew any good books or websites where i could get some information regarding App Store optimization
Coming from doing a lot of SEO i can understand how important ASO can become in the future as with the internet it was pretty similar, previously no one really gave a crap and later on it became essential to be able to rank in Google.

Do you guys do any App store Optimization?

Here are some articles i personally found useful:
Introduction to: amongtech.com/what-is-app-store-optimization/
More in-depth: searchenginejournal.com/definitive-guide-app-store-optimization-aso/78719/
A little more in-depth introduction: blog.kissmetrics.com/app-store-optimization/

Thanks! :good:

I think it'd be a good idea to use the same techniques as in SEO. Link building is essential. Post comments on blogs that are related to your app, or app development in general. That way you'll get more downloads

 

[7adaf10]

ASO

the important part is about Keywords - high traffic & low competetion and use your keywords in App Name.
Great Icon
Video
use call in the description
Nice Screenshots.

 

[Steppschuh192]

Google released an eBook exactly for that: "The Secrets to App Success on Google Play"
You can download it for free from Play Books, it's an overview but contains a lot of useful information.