I've come across a China Mobile I9308, and I have the Asian/Chinese firmware on it and firstly, removing the bloatware takes 3minutes (quick root flash via Odin, install Root Uninstaller App and remove all stock/bloatware apps). Secondly, to install Google Play Store (which took me hours to figure out), you need to install a "gapps(something or other. I can't recall).zip. Only problem I've run into is getting 4G to run after flashing it to AT&T. And last but not least, I think this is definitely not the Chinese Firmware. The Chinese firmware can be found in samsung's website and the file has a different name.
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