Obviously they're handling it differently, but the point is that they need not. Sure, if you're buying it subsidized, you sign a contract. What I'm not going to do, though, is pay the full unsubsidized price and let Verizon pull this crap.with the xoom it is being handled differently than the tab...
the tab was an accessory non subsidized meaning you could just purchase it.
but the xoom has to go through a different order process
needing an account and plan
if you don't have vzw, thats where the fee comes into play
if you do, there are ways to order it with out the fee (by ordering it for your current line, and taking it off afterwards)
(As for the activation, I'm not concerned about the initial activation fee--I'd be buying it at Costco anyway, where that will be refunded by rebate. It's the reactivation fees I'm not going to put up with.)